Please select your home edition
Edition
Palm Beach Motor Yachts

MDS Brand launches customizable technology solutions for dealers and boat manufacturers

by MDS Brand 19 Apr 2024 09:09 PDT
MDS Brand launches customizable technology solutions for dealers and boat manufacturers © MDS Brand

MDS Brand, industry-leader in boat builder and dealer technology solutions, announce the launch of its powerful, customizable web design services: MADIS AI content creation tool, integrated CallersIQ CRM software and ModelMixer Boat Configurator for boat builders. The ultimate partner in driving sales for dealers and builders alike, MDS provides a complete suite of tools that streamlines the entire sales process for a better customer experience.

Built on one of the fastest website platforms in the industry, the easy-to-use and completely customizable MDS web design seamlessly marries aesthetics with powerful functionality. The company's designers work closely with customers to create a robust website that acts as a gateway for customer interaction, engineered to attract the right audience. Their designs make it simple to manage inventory, with integration with major boat sales platforms for better exposure. On the back end, they seamlessly manage leads through popular CRM platforms for easier and more effective sales.

To add attention-grabbing SEO to a dealer or builder's online presence, MDS has developed the MADIS AI content creation tool which allows for easy promotion of current inventory. From crafting engaging articles to generating meta tags, the system harnesses the power of artificial intelligence to modernize content creation. Taking a step further, MADIS AI is also capable of automating email campaigns, precisely targeting the correct audience for maximum impact. It can be tailored simply with intuitive click boxes requiring no programming or social media experience.

Simplifying the sales process, the MDS CallersIQ CRM software gives staff unprecedented versatility and motility. From organizing and managing leads to connecting via phone, email and text, the CallersIQ app makes connecting with contacts easy and improves customer service. Boat builders can assign leads to appropriate dealers by location or territory, making dealer management simple for sales managers.

The ultimate sales tool for boat builders, ModelMixer is a cutting-edge boat configurator that transforms how potential customers design their perfect vessel and simplifies how boat builders sell. Offering exceptional value, ModelMixer can be set-up in a fraction of the time of competitive solutions. A cost-effective and flexible solution, it provides three tiers of customization: builders can mix and match between the Static Builder with just a picture of the vessel; the 2D Builder allows customers to change hull colors for a more personalized look and feel; and the full 3D Builder gives a premium, tailored design experience. The 3D Builder lets customers visualize their creations in unparalleled detail. For builders evolving their product line, it is easy to add new models or update existing ones through the ModelMixer platform, making it a scalable solution. It also has intelligent feature compatibility, allowing OEMs to set complex rules for product feature compatibility. In addition, designs can be brought to life with immersive Augmented Reality, providing a real-time visualization of customized models in any environment - including a potential customer's actual slip or marina.

"We see ourselves as more than a technology company, but as a partner in customer service," said Amir Danaei, president and co-founder, MDS Brand. "In this crowded landscape of hundreds of boat builders and thousands of dealers in a wide variety of markets, targeting the right customers with the right tools and servicing them at the highest level can not only result in a boat sold, but a customer for life. We pride ourselves in truly caring about our customers and helping them take better care of theirs."

To see the ModelMixer in action, visit mdsbrand.com/modelmixer-boat-rv-configurator-3d. For more information on MDS Brand or the complete line of MDS technology solutions, please visit www.mdsbrand.com.

Related Articles

2025 Flotilla to Alaska Day 3
Clam Bay to Comox: A gorgeous, calm morning so far! Our alarm went off just before 4:30am this morning...enough time to check the weather, get a few sips of coffee, and figure out if we were going to need to change the plan. Again. Posted on 1 Jun
30th anniversary celebrated at Sanctuary Cove
A meaningful tribute to the people who have shaped Palm Beach Motor Yachts The show welcomed four days of ideal weather and high-quality visitors, including owners and VIP guests who traveled to the Gold Coast for the milestone event. Posted on 31 May
2025 Flotilla to Alaska Day 2
We've already resorted to a Plan B. Day 2 and we've already resorted to a Plan B. Originally our plan this morning was to leave Ganges around 7:30am to make Dodd Narrows by noon, just prior to slack, and then continue on up to Tribune Bay on Hornby Island — a long day (67nm). Posted on 31 May
Bulwarks and Bulldust – watch Episode Four
Episode Four - Mark Elkington, The Yacht Sales Co. - is now up and running Watch along as we speak with Mark Elkington from The Yacht Sales Co. about his transition from a West Australian crayfisherman to a global sales and support organisation par excellence. Posted on 30 May
2025 Flotilla to Alaska Day 1
Prevost Harbor to Ganges The 2025 Flotilla to Alaska officially began last night at Prevost Harbor on Stuart Island, but most everyone was in Anacortes the night before, so we had some extra time to get acquainted before our first official meeting. Posted on 30 May
All the hurricane preparation info boaters need
Atlantic hurricane season starts June 1 Recreational boaters whose vessels have been impacted by a hurricane and came out relatively unscathed know it all starts with a plan. Posted on 29 May
Benetti launches FB615
A custom B.Now 50m developed around the owner's unique vision of yachting Benetti redefines the boundaries of custom yacht-building with the launch of FB615, a 50-metre floating masterpiece meticulously crafted to embody the unique dreams and lifestyle of her owner. Posted on 29 May
Bulwarks and Bulldust – watch Episode Three
Episode Three - Greg Haines, Princess Yachts Australia - is now up and running Episode Three - Greg Haines, Princess Yachts Australia - is now up and running Posted on 24 May
Columbus Crossover 42 M/Y launching ceremony
A superyacht with compact but extremely flexible dimensions Columbus Yachts announces the launch of the new Crossover 42 named M/Y Big Naan. The joyful ceremony took place at the Savona shipyard in the presence of her Owners, their guests and local authorities. Posted on 23 May
Outer Reef Yachts launches 780 Adventure Hull 1
A 24-meter steel-hulled explorer yacht Outer Reef Yachts is proud to announce the successful completion of the all-new 780 Adventure, a 24-meter steel-hulled explorer yacht, meticulously built at the Outer Reef Netherlands shipyard. Posted on 22 May
Maritimo 2023 M600 FOOTERPalm Beach Motor Yachts