Henri-Lloyd becomes Official Outfitter for METSTRADE 2024

Henri-Lloyd becomes Official Outfitter for METSTRADE 2024 © Henri-Lloyd

Following the launch of a new Spring/Summer Sailing Collection at METSTRADE last year, Henri-Lloyd has been appointed as the Official METSTRADE 2024 Outfitters.

The project team working on the world's largest marine trade show, taking place in Amsterdam from 19-21 November, attend numerous meetings, networking events and trade shows worldwide. Niels Klarenbeek, Director of METSTRADE, wanted to ensure his team are easily identifiable, look professional and stylish, as well as being comfortable and kitted out in a brand synonymous with quality in the marine world.

The METSTRADE new corporate clothing will include Henri-Lloyd technical Dri Fast Polos, Henri linen Oxford shirts and Breeze waterproof jackets, all dual branded with METSTRADE corporate logos.

Niels said, "We are excited to partner with Henri-Lloyd as our first-ever official outfitter. Their stylish designs, versatile colourways, and commitment to organic and recycled materials made Henri-Lloyd the perfect choice. We needed a supplier that could develop a stylish, suitable and recognizable clothing line for our team to represent METSTRADE during the show and also during the international events where the team will be present. In Southampton, Genova, Cannes and Monaco, the team will be recognisable and will represent the show in a stylish manner. In Henri-Lloyd, we have found the right partner who aligns perfectly with the core values of METSTRADE."

Henri-Lloyd's Corporate Sales Manager Ross Partridge said: "After seeing Niels at METSTRADE 2023, he and his team wanted a range of products that would suit different locations and climates for both male and female staff. The clothing needed to perform time and time again and our 2024 range delivered in terms of performance and also sophistication. It provides flexibility for the branded METSTRADE clothing to be worn alongside suits and jackets, providing an easily identifiable corporate look. It was also a great benefit for Niels to know the range is based on sustainable principles, including recycled and/or organic materials."

2024 sees Henri-Lloyd return to METSTRADE on Stand 03.512 where the company will be launching its new 2025 Spring and Summer Sailing and Lifestyle collections. It will also be hosting the Yachting Journalists' Association networking drinks on Tuesday 19th November at 17.00.

Henri-Lloyd: Pioneering Excellence in Waterproof Clothing

Established in Manchester, England June 1963, Henri-Lloyd stands as a testament to a pioneering spirit, and revolutionised protective, waterproof clothing forever. Today the brand remains at the vanguard of responsibly produced waterproof apparel that protect against the harshest of conditions whilst striving to reduce its impact on the environment.

For over six decades, the brand has enabled remarkable people to explore the unknown and achieve remarkable feats.

Henri-Lloyd's revered heritage is marked by innovations which have since become industry norms, from the hand taping of seams, to the creation of a non-corrosive nylon zip and the use of velcro on clothing, to name but a few.

In 2022, the Henri-Lloyd brand was acquired by the Monte Rosa Sport Group, based in Oslo, Norway. This change heralds a new chapter in the brand's evolution. With investment and focus on world class design, quality and operations. Form more information, visit www.henrilloyd.com

About METSTRADE

METSTRADE is the world's largest annual trade exhibition of marine equipment, materials, and systems. It is organized by RAI Amsterdam, the Netherlands. In 2024 the show will take place from 19-21 November. For more information, visit www.metstrade.com