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Highfield Boats - Power - LEADERBOARD

Recap of Heesen's first-ever online press conference

by Heesen Yachts 26 Sep 2020 05:01 PDT
Heesen's first-ever online press conference © Heesen Yachts

Well, that was a success!

Heesen's first-ever online press conference ran as smooth as our FDHF superyachts!

Please find below a summary of all that was covered during the Heesen press briefing:

We opened with Charlotte Kan in conversation with our CEO Arthur Brouwer and Mark Cavendish, our chief commercial officer about 2020 and the future of Heesen:

Arthur Brouwer discussed:

  • Heesen had a lot of commercial activity in the early part of the year, and then Covid-19 hit. It's not been easy, but interest, enquiries and yard visits are now picking up, and Heesen remains in a financially sound position.
  • All the necessary Covid-19 governmental guidelines have been followed, but Heesen's production schedule has remained on track, with no custom yacht delays or impact on clients.
  • The next four months look set to be busy for Heesen:
    • Pollux will commence sea trials
    • Aquamarine will launch
    • Two full custom yachts - Project SkyFall and Project Sparta - will commence build
  • Heesen's communication has remained constant, but virtual. And soon Heesen will broaden its methods even further with the launch of YachtTalk.

Mark Cavendish discussed:

  • Heesen currently has four yachts available for interested customers:
    • Altea at the start of 2021
    • Aquamarine, the first yacht to comply with IMO Tier-III regulations
    • Pollux at the end of Oct 2020
    • Triton 50m steel full displacement - completed and ready to sail
  • Heesen is confident that the yacht market will recover in the wake of Covid-19. Everyone in the industry will suffer some form of financial loss, but interest in spec boats remains high and Heesen's custom yacht market remains at the same level.
  • Heesen is focused on its environmental programme:
    • Tier-III systems
    • FDHF targets the root of the problem by increasing fuel efficiency
    • Interest in hybrid propulsion is growing

We were delighted to give a sneak peek 'owner's tour' onboard Triton to show the magnificent interior by Reymond Langton, which elegantly complements the flowing exterior lines by Clifford Denn.

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