Please select your home edition
Edition
Trinidad and Tobago - Sail Service Stay

Brunswick announces partnership with Apex.AI to strengthen autonomous technology capabilities

by Brunswick Corporation 13 Feb 07:46 PST
Brunswick announces partnership with Apex.AI to strengthen autonomous technology capabilities © Apex.AI

Brunswick Corporation (NYSE: BC), the global leader in recreational marine technology has announced a new partnership with Apex.AI, a leader in embedded software technology and middleware solutions.

The collaboration will integrate the company's Apex.Grace and Apex.Ida safety-certified products with Brunswick's continued advancements in its autonomous solutions ecosystem as part of its ACES (Autonomy, Connectivity, Electrification, Shared Access) strategy. The software from Apex.AI will support the seamless integration of these systems in vessels equipped with autonomous technology and improving the boating experience across a range of applications.

Apex.AI's software bundle Apex.OS includes Apex.Grace—the safety-certified software development kit for mobility, smart machines, and IoT; and Apex.Ida—safe and secure high-performance data transport.

"Providing industry-leading solutions is key to delivering a frictionless consumer experience," said Brandon Ferriman, Brunswick Autonomy & ADAS Programs director. "Brunswick Corporation chose Apex.OS— a safety- certified software solution—to support our autonomy features which provide our customers with a more convenient and enjoyable experience."

"We are thrilled to work with Brunswick Corporation to enhance the safety, functionality, and convenience of recreational boating," said Jan Becker, Apex.AI CEO. "Our software solutions can easily be applied to the current and future sensor suites of Brunswick's award-winning boats and the marine industry. It's very gratifying to be helping Brunswick elevate and simplify boating for its customers with docking autonomy technology."

By integrating Apex.AI's safety-certified framework and middleware, boaters will enjoy reliable system functionality and performance. The software offered by Apex.AI supports Brunswick Corporation in maintaining its superior brands and customer satisfaction across its lineup of award-winning recreational boats and supports the Company's previously announced plans to commercialize autonomous solutions in 2025.

Related Articles

Boateka adds a new retail center in Tampa Bay
Continuing its southeast expansion Boateka, a business of Brunswick Corporation, specialized in direct-to-consumer pre-owned boats sales through its digital platform and dealership model, announced its newest location in the Tampa Bay region, a top five boating market in the United States. Posted on 11 Apr
Brunswick premiere Navan by Quicksilver
At the 2023 Cannes International Boat and Yacht Show During the 2023 Cannes International Boat and Yacht Show, Brunswick Corporation (NYSE: BC) unveiled its newest boat brand - Navan by Quicksilver. Posted on 12 Sep 2023
Brunswick to premiere Navan by Quicksilver
The S30 and C30 both have a twin step hull During the 2023 Cannes International Boat and Yacht Show, Brunswick Corporation will unveil its newest boat brand - Navan by Quicksilver. Posted on 2 Sep 2023
Brunswick Corporation passes 10,000 Ripl members
Focused on engaging the next generation of boaters Brunswick Corporation's community platform, Ripl, today announced that it has surpassed 10,000 members. Posted on 31 Aug 2023
Brunswick announces expansion of BoatClass
BoatClass will be available in major markets across the U.S. Brunswick Corporation (NYSE: BC) today announced the expansion of its BoatClass program, an immersive on-water training program designed to teach boating safety and assist boaters in gaining confidence on the water. Posted on 25 Apr 2023
Brunswick Corporation announces launch of Ripl Hub
A digital platform for boaters to connect Brunswick Corporation today announced the launch of the Ripl Hub, a new digital platform for Brunswick's Ripl community to connect with each other directly. Posted on 20 Oct 2022
Brunswick launch 'All Blue Planet' initiative
The restorative power of water through educational programming, events and collaborations Brunswick Corporation (NYSE: BC) today launched All Blue Planet, a global initiative focused on inspiring our communities to pursue the restorative power of water through educational programming, events and collaborations. Posted on 22 Jun 2022
Brunswick & Boston Whaler intensify sustainability
Expanding its partnership with Arkema, a leader in specialty materials Brunswick Corporation announced that it is expanding its partnership with Arkema, a leader in specialty materials, to develop a fully recyclable fiberglass boat that integrates Arkema's Elium® liquid thermoplastic resin on all the vessel's composite parts Posted on 15 Feb 2022
Princecraft Boats launch Brio 2.0 Electric Series
Offering sustainable propulsion Princecraft Boats announced the launch of its Brio 2.0 Electric Series, offering electric propulsion across three completely redesigned models - 17', 19' and 21' - with advanced features to ensure boaters can maximize their time on the water. Posted on 17 Nov 2021
Harris Boats launches the all-new Grand Mariner
Elevating the pontoon experience with bold new designs and innovative technology Featuring a bold new design from bow to stern, Harris Boats today launched the all-new, redesigned Grand Mariner Pontoon Series offering sleek styling, luxe comfort, and technical innovations to promote a full day of fun on the water. Posted on 22 Oct 2021
Trinidad and Tobago - Sail Service StayMaritimo 2023 M600 FOOTER