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Maritimo 2023 S600 LEADERBOARD

Boateka continues its southeast expansion adding a new retail center in Tampa Bay

by Boateka 11 Apr 09:43 PDT
Boateka adds a new retail center in Tampa Bay © Boateka

Boateka, a business of Brunswick Corporation (NYSE: BC), specialized in direct-to-consumer pre-owned boats sales through its digital platform and dealership model, today announced its newest location in the Tampa Bay region, a top five boating market in the United States. Strategically located in close proximity to Freedom Boat Club's largest corporate territories in Tampa Bay and Southwest Florida, Boateka's newest location will serve as a hub to accelerate certified pre-owned sales across the Southwest Florida region and beyond.

"This new location represents another important milestone as we expand the Boateka brand and engage one of the most active boating communities in Florida," said Brenna Preisser, President, Business Acceleration, Brunswick Corporation. "We look forward to further serving the Tampa Bay market by offering a pathway to certified pre-owned boats with a warranty."

Located just a few miles from downtown Clearwater, Boateka's newest location features a 22,000 square foot showroom and joins its flagship location in Merritt Island, Fla., which was established in 2021, and its recently announced location in LaGrange, Georgia, which opened in early 2024. The new Tampa Bay location will be at 1721 Gulf to Bay Blvd, Clearwater, FL offering a mix of models from popular brands to support various on-water adventures.

Boateka offers a differentiated experience within the pre-owned market specializing in refurbishing boats through its detailed 100-point inspection and offering an enhanced online buying experience for consumers to purchase high-quality certified boats.

"Understanding the opportunities and the Tampa Bay market, we are ecstatic to expand the Boateka brand and better serve the community through our mission of creating a seamless pre-owned boat buying experience," said Robbie Caron, Retail Director, Boateka. "Before officially launching, we have already received high engagement and momentum in the market, and we look forward to continuing to build on that success with our official launch."

Boateka of Greater Tampa officially opens on April 10 and will be hosting its grand opening sales event on Saturday, May 4 from 11 a.m. - 3 p.m. To learn more about Boateka, visit www.boateka.com.

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