Please select your home edition
Edition

Sanlorenzo Yachts UK expands sales team to support continued growth

by Sanlorenzo Yachts UK 12 Nov 2025 06:47 PST
Sanlorenzo Yachts UK © Ancasta Group

Building on a year of remarkable success, Sanlorenzo Yachts UK is delighted to announce the expansion of its sales team with the appointment of Geraint Skuse as Sales Broker - a strategic internal promotion designed to strengthen the company's position and support its ambitious growth plans for 2026 and beyond.

As part of the Ancasta Group, Sanlorenzo Yachts UK has seen significant momentum across both the Sanlorenzo and Bluegame brands in recent years. Geraint's appointment represents a natural progression in his 16-year career within the Group, where he has consistently delivered exceptional results, cultivated long-term client relationships, and upheld the highest standards of customer service.

"With nearly three decades of experience in yacht sales across the marine industry, Geraint brings a wealth of expertise, insight, and professionalism to our growing team," says Nick Hatfield, Managing Director at Sanlorenzo Yachts UK.

"His in-depth understanding of both the luxury yacht market and the client journey will be invaluable as we continue to expand. With the upcoming opening of our new London showroom on Park Lane, this is a pivotal moment for the business, and having Geraint on board demonstrates our continued investment in delivering an unparalleled purchase and ownership experience."

Throughout his career with Ancasta, Geraint has worked extensively across new and pre-owned motor yacht sales, supporting discerning clients through every stage of their yacht buying journey.

In his new role, he will represent the Sanlorenzo range of made-to-measure yachts and the innovative Bluegame fleet, guiding clients from their first enquiry and model selection through to the highly collaborative build and co-creation process for which the Italian shipyards are renowned.

"I'm thrilled to be joining Sanlorenzo Yachts UK at such an exciting time for the company," says Geraint. "I've been privileged to work with some outstanding brands over the years, but the craftsmanship, innovation, and design of Sanlorenzo and Bluegame are truly unmatched. I look forward to helping clients realise their vision and experience these extraordinary yachts."

Nick Griffith, Managing Director of the Ancasta Group, adds: "Geraint's transition to Sanlorenzo Yachts UK underscores our commitment to recognising and promoting talent from within. We are dedicated to nurturing our people and providing clear pathways for career development across the Group's diverse portfolio of companies. This approach ensures that our collective expertise and experience continue to grow, benefitting customers across every element of our new boat sales, brokerage, and aftersales service network."

Geraint officially took up his new position on 3 November 2025.

Further Recruitment and Expansion

As part of its ongoing growth strategy, Sanlorenzo Yachts UK is also recruiting a senior sales broker with experience in the large yacht sector of 30-metre plus, to join the new London showroom on Park Lane. Meanwhile, Ancasta seeks to continue to strengthen its UK sales network with additional brokers required in the Port Hamble, Port Solent, and Noss on Dart offices.

For more information on Sanlorenzo Yachts UK visit: sanlorenzoyachts.co.uk

For more information on the Ancasta Group visit: ancasta.com

Related Articles

Sanlorenzo unveils SHE
A tribute to timeless elegance, where heritage meets high-tech SHE is here, and nothing will ever look the same: a new 25.5-metre tribute to the elegance and tradition of Italian yachtmaking, while embracing a forward-looking vision of design, sustainability, and lifestyle. Posted on 23 Oct 2025
Bluegame's exponential growth
Continual development and collaboration key to success Innovative design, continuous development and a strategy firmly grounded in sustainability has seen Bluegame Yachts experience exponential growth over the last five years. Posted on 5 Feb 2025
Sanlorenzo launches 50Steel
Introducing the green methanol Fuel Cell system for zero-impact energy production Over seven hundred guests witnessed the launch of the Superyacht that will introduce the green methanol Fuel Cell system for zero-impact energy production to the market. Posted on 20 May 2024
Sanlorenzo presents La La Land
First unit of the 44X-SPACE range Sanlorenzo is proud to present 44X-SPACE, a new superyacht range that takes the legacy of the Explorer line with the sophistication of the Steel line, seeing today the first two units delivered and at sea. Posted on 19 Dec 2023
Sanlorenzo set for Fort Lauderdale
Sanlorenzo confirms its participation at the Fort Lauderdale International Boat Show Sanlorenzo confirms its participation at the Fort Lauderdale International Boat Show from 25 to 29 October 2023, and announces the presence, for the first time in the United States, of a Superyacht from the Alloy series. Posted on 21 Oct 2023
Sanlorenzo at Discover Boating Miami Boat Show
Five examples of the yacht fleet carry the shipyard's values to the East Coast's largest boat show Sanlorenzo will be present at the Discover Boating Miami International Boat Show, the largest industry event in the United States, created by the merger of the two historic nautical events in Miami. Posted on 8 Feb 2023
Sanlorenzo on track straight to 2030
Sustainability and technology: The drivers at the heart of Sanlorenzo's strategy Sanlorenzo showcases at Boot Düsseldorf with a press conference which, starting from the drivers of the ten-year strategic path announced in Cannes last September, illustrates its progress to date. Posted on 24 Jan 2023
First Sanlorenzo 57Steel launched
A very important date in the ongoing growth of the Superyacht Division Sanlorenzo has launched the first unit of the 57Steel line in the setting of La Spezia, the site of the shipyard's superyacht production. The launch of this metal model marks a very important date in the ongoing growth of the Superyacht Division. Posted on 8 Nov 2022
Sanlorenzo set for Fort Lauderdale Boat Show
SP110 and SL120A presented to the American market for the first time Sanlorenzo returns to the Fort Lauderdale International Boat Show, to be held from 26 to 30 October 2022, with two revolutionary vessels making their overseas debut at the most important boat show in the USA. Posted on 19 Oct 2022
Road to 2030
This decade's drivers in Sanlorenzo's vision An unprecedented conference that goes beyond the unveiling of new models, a résumé of the strategy behind the brand's unstoppable growth in recent years, but above all a look at the new directions on which the Group will focus its action in this decade. Posted on 7 Sep 2022